TEM90: Networking the wrong way

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TEM90: Networking the wrong way

Why it's vitally important to never pitch someone the wrong way and the one thing you have to keep in mind to make sure you're not.

Topics Covered:

3:49 - Signing people up for your newsletter without their permission (and why it is so wrong on so many levels)
8:50 - The emails (including a response to my request to unsubscribe that was nothing short of priceless) I received from someone in the business last week that inspired this episode
13:51 - How to successfully pitch me to be a guest on TEM and why I haven't interviewed a ton of podcasters
16:20 - Why the odds of sending a form letter to someone to pitch them will obviously have an incredibly slim chance of really lining up with that person's needs and a rather special email pitch that Seth Godin once shared about
18:27 - The way to network the wrong way on social media like Instagram and Twitter
23:10 - Why it's vitally important to never pitch anyone the wrong way and the one thing you have to keep in mind to make sure you're not

Links:

The Mockingbird Foundation
Garrett Hope: Episode 57
Jason Heath: Episode 62
Hugh Sung: Episode 54
@TEMPodcast on Instagram and Twitter
@Pray4Jens on Instagram and Twitter

There are two ways you can support TEM!

You can help me reach two specific goals I've set for TEM:

1. Help me get to $25 per episode on Patreon by pledging as little as $1 per episode to support the show:  https://www.patreon.com/tempodcast

2. Help me get to my goal of 50 ratings at iTunes by leaving a rating and review.

And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM.

Produced by Joey Santillo

Article: 8 Effective Email Marketing Strategies Backed by Research

Here is an article from the blog at Buffer on email marketing strategies. Some of the conclusions were surprising to me:

  • Between 8:00 pm and midnight is the best time to send a marketing email

  • Mobile accounts for almost 50% of all email opens

  • Sending email campaigns on weekends is a good idea

Email marketing, yes, good old-fashioned email, is still a vital tool in engaging customers and in converting sales. There is lots of data to back this up. This article lays out a lot of the strategies you should be employing.

8 Effective Email Marketing Strategies Backed by Research