Article: 10 Skills Online Marketing Teams Must Have to Succeed
Whether your marketing "team" is a dozen people or like most musicians, just you, this is a good, quick read from Entrepreneur Magazine of things to be thinking about on the digital marketing front moving forward.
And as I've said on the podcast over and over again, getting noticed is by far the most difficult thing in the music business in 2016. By far the most difficult thing!
The good news: The gate keepers of the music business are gone!
The bad news: Those gate keepers are gone for everyone else, too!
So if you don't consider yourself a marketer, you better get started today.
Article: 10 Skills Online Marketing Teams Must Have to Succeed
(I'm especially fond of #10.)