TEM116: Kristen Sheridan Quotes (TEM Short)

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TEM116: Kristen Sheridan Quotes (TEM Short)

Kristen Sheridan is the owner of the Sheridan Studio of Music, one of the largest private teaching studios in the Washington, DC area.

Quotes:

  • "I sent snail mail letters because it was 2001. I sent snail mail letters with stamps and everything to every middle and high school band director in the county, which there are 23 high schools or something like that, and all the attendant middle schools.”

  • “One of my former teachers did say that his rule of thumb was if you had 10% of your studio empty, then you're charging the right amount.”

  • "But, I literally just woke up in the morning and was like screwing around online, and looking at my website, and thinking it would look kinda lame. I was like, 'Maybe I should get a logo.’"

  • "The other thing is just show up, go to things, go to district band rehearsals. There is more hanging out at district band rehearsals, or all-state band rehearsals, or something. Just go on a Friday in the afternoon or something, just listen and see who's around. Denny (Stokes) always says music is a contact sport, and I love that because it's so true. You have to actually show up and make contact to participate in the sport."

  • "When I was in (college) nobody told me that I had to advocate for myself. Looking back on it, I should've known that. Playing six different ensembles at school that's great, but it's not going to help you get any gigs when you're done. So, do what you can to play, and whatever you can play in. But, also look outside the school and get you some gigs."

Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at:

http://www.andrewhitz.com/shownotes

1. Help me get to my goal of $50 per episode on Patreon by pledging as little as $1 per episode to support the show: https://www.patreon.com/tempodcast.

2. Thanks to everyone who helped me get to my goal of 50 ratings on iTunes! I appreciate it very much!

And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM.

Produced by Andrew Hitz for Pedal Note Media

TEM115: Kristen Sheridan of the Sheridan Studio of Music on building a large and sustainable teaching studio, advocating for yourself and the importance of not being a jerk

in ,

Listen via:

iTunes
Spotify
SoundCloud
Stitcher

TEM115: Kristen Sheridan of the Sheridan Studio of Music on building a large and sustainable teaching studio, advocating for yourself and the importance of not being a jerk

Kristen Sheridan, one of the premier private studio teachers in the Washington DC area, talks about everything that went into building her sustainable business.

***** Want to make more money in the music business? Contact TEM Coaching for your free consultation today to see if we are a good fit. Find out more at: http://www.andrewhitz.com/coaching *****

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What You'll Learn in TEM115:

  • How when Kristen moved to town she contacted every middle school and high school band director in all of Fairfax County, what she offered in that letter and why only getting one “Yes” out of the 50+ letters sent got her foot in the door which led to the success she enjoys today as a teacher in the area

  • How networking led her to be involved as an artist with both D’Addario and Backun

  • The struggles of being in business while being a people pleaser

  • How to know if you are charging the right amount for your services

  • How she legally structured Sheridan Studio of Music when she launched

  • Where she got a great logo for not much money and how just adding a logo can make a website look really professional

  • How Kristen has figured out that being a DIY-type person doesn’t mean she should try to do everything herself

  • What she uses to keep track of the incoming money for her teaching studio

  • What she would do if she were moving to a new town and wanted to establish a studio and how she would figure out what to charge

  • The importance of just showing up

Links:

Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at:

http://www.andrewhitz.com/shownotes

Don't miss the debut of the TEM Newsletter! Sign up to receive a free copy of 7 Lessons Learned from the First 100 Episodes of TEM.

1. Help me get to my goal of $50 per episode on Patreon by pledging as little as $1 per episode to support the show: https://www.patreon.com/tempodcast.

2. Help me get to my goal of 75 ratings at iTunes by leaving a rating and review.

Follow TEM on Instagram and Twitter and Facebook

And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM.

Produced by Andrew Hitz for Pedal Note Media