TEM194: It's all about engagement

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TEM194: It's all about engagement

Whether it's prospective clients or already converted true fans, it's all about engagement.

***Let me help you connect with more fans and make more money in the music business. Get a free consultation from TEM Coaching today***

On Today's Episode of The Entrepreneurial Musician:

  • Why engagement is more important in today's music business than ever before

  • Remarkable examples of audience engagement from Time for Three, Travelin' Light and Phish

  • True fan engagement at its best courtesy of Taylor Swift and Umphrey's McGee

  • How to engage with prospective clients in a remarkable way

Links:

Want to help the show? Here's a couple of ways you can do that!

1. Help me get to my next goal of $100 per episode on Patreon by pledging as little as $1 per episode to support the show: https://www.patreon.com/tempodcast.

2. My next Apple Podcasts goal is 150 ratings and 75 reviews. Take just a minute to leave a rating and review on Apple Podcasts to help me get there. Thank you!

And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM.

Produced by Andrew Hitz

Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at:

http://www.andrewhitz.com/shownotes

Nobody starts on top

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"I'm a big believer in stepping stones. It's very rare in life that all of a sudden at the snap of a finger or the drop of a hat you are on top of the world with everything you possibly could ever imagine for your career. It's a process, and I think it's really good for young artists, or just up and coming artists, to realize that. So, as long as you're going on the trajectory that you want to see for yourself, you should consider yourself a success at all times.”

—Ranaan Meyer of Time from Three (from TEM125)

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LOVE this reminder from one of the best and most successful bass players in the world, Ranaan Meyer.

This quote has extra meaning for me because Ranaan has been one of my best friends for over 20 years and it reminds me that he was "just" a really good bass player who happened to be a ridiculously nice guy when I met him.

He wasn't one of the most successful entrepreneurs in the music business. (yet)

He wasn't a household name for bass players. (yet)

He wasn't living in a huge house with an awesome wife and two beautiful children. (yet)

The fact that nobody starts on top is obvious when we focus on the people we have known for a long time who happen to be successful. We also know that the Ranaan's in our lives weren't "overnight sensations'' (whatever the hell that means.) It was a process.

I remember getting a call from Ranaan telling me about Time for Three when they had just started out. I could hear the joy in his voice. But he certainly didn't call to tell me he had formed a band a week ago and that they were already booked to headline shows in Australia! There was a very slow build to their seemingly meteoric rise.

Hell, 95% of all success stories I know in the music business sound something like Ranaan's. Supremely talented and motivated musicians who keep showing up and keep working their asses off who eventually find the right people to partner with or the right niche or get their “big break” (or insert just about anything here) and the rest is history.

Unless you are longtime friends with Ranaan or Sara Bareilles or Jacomo Bairos, you first hear about them when the rest of us do. When they've already "made it." But we always have to keep in mind that just because we weren't hip to their journey before they made it onto our radar doesn't mean it wasn't a long journey filled with lots of stepping stones.

So focus on your next stepping stone and you might be lucky enough to work your ass off until someday someone labels you an "overnight sensation."

TEM124: Ranaan Meyer of Time For Three on advice for young musicians, seizing opportunities and why you have to dream big (TEM Rewind)

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TEM124: Ranaan Meyer of Time For Three on advice for young musicians, seizing opportunities and why you have to dream big (TEM Rewind)

Ranaan Meyer is a bass player and founding member of Time for Three, one of the busiest chamber ensembles in the world.

TEM Rewind is a new format that will appear sporadically throughout 2018. Some of my favorite interviews were in the very early days of TEM, before many of you were following the show.

This conversation with Ranaan is from the very first episode way back in 2015 and is absolute gold.

What You'll Learn:

  • Why all it took was one band member who really believed in the band and was willing to bankroll it to get them on the road to success

  • How from day one they refused to play background music and never performed for anything less than $1500

  • How even as college students Time for Three was very serious and methodical about who they networked with and how

  • Why once you get people to take ownership of your product they then do the selling for you

  • Why you need to be set up correctly and know the right questions to ask before you potentially waste a lot of time and money showcasing at something like APAP

  • The difference between booking yourself through the commercial market versus the presenting arts market

  • The three words that Ranaan writes in bold at the top of every To Do list he ever makes

  • How a power outage before a Philadelphia Orchestra concert led to Ranaan wowing 5,000 audience members and the entire Philly Orchestra before Time for Three was even a thing

  • The importance of dreaming big because it just might happen if you do

  • Why it’s imperative to try get to a place in your career where you can delegate some tasks

Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at:

http://www.andrewhitz.com/shownotes

1. Help me get to my goal of $50 per episode on Patreon by pledging as little as $1 per episode to support the show: https://www.patreon.com/tempodcast.

2. Thanks to everyone who helped me get to my goal of 50 ratings on iTunes! I appreciate it very much!

And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM.

Produced by Andrew Hitz

TEM1: Ranaan Meyer of Time for Three on advice for young musicians, the importance of a strong support network and founding time for three

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Listen via:

Apple Podcasts
Spotify
SoundCloud
Stitcher

TEM1: Ranaan Meyer of Time for Three on advice for young musicians, the importance of a strong support network and founding time for three

Ranaan Meyer is the bass player for Time For Three, a teacher, and the founder of the Time For Three Foundation.

What You'll Learn:

  • How Time for Three started almost by accident and how the got (more like created) their big break

  • The business model Time for Three uses that continues to see them thrive

  • What's next for the group

  • The advice Ranaan has for young musicians trying to make a name for themselves in the business today

  • The importance of having a strong support network (Ranaan leans on his heavily)

  • The three words that are written in block leaders daily at the top of his To-Do list

  • How he and his colleague Zach DePue took advantage of a power outage while playing with the Philadelphia Orchestra and proceeded to wow the crowd, amaze the rest of the orchestra and how it helped propel them to stardom

  • The nonprofit he runs and his other entrepreneurial ventures he runs including two bass camps and his career as a soloist

Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at:

http://www.andrewhitz.com/shownotes

Want to help "keep the lights on" and make future episodes of TEM possible? Please visit our Patreon page to see how you can help: 

https://www.patreon.com/tempodcast

Produced by Austin Boyer and Buddy Deshler of FredBrass