TEM132: Gavin Chuck and Michael Clayville of Alarm Will Sound on having conversations with your fans, creative collaborations and sharing meaningful experiences with your audience (TEM Rewind)

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TEM132: Gavin Chuck and Michael Clayville of Alarm Will Sound on having conversations with your fans, creative collaborations and sharing meaningful experiences with your audience (TEM Rewind)

Alarm Will Sound is a 20-piece chamber ensemble that challenges and reshapes musical conventions through performances of music by today's composers.

What You'll Learn:

  • How Alarm Will Sound began as a group at Eastman and what has enabled them to survive for so long when most student groups dissolve after college

  • The importance of communication and transparency in any group

  • Why they rely on a Strong Executive Model rather than a straight up democratic process

  • How working as a team in any healthy organization is a moving target as the amount of effort individuals are able to put forth shirts over time

  • Why groups like Alarm Will Sound are not only competing for gigs with other ensembles with similar missions but with any artists offering an experience which is literally everyone

  • How musicians can learn from dancers and actors who are taught to perform from the moment they are even on the wings of the stage

  • The details behind an initiative called Alarm System, where Alarm Will Sound does unconventional collaborates with a variety of musicians

  • Their collaboration with one of my favorite groups in the world, Medeski, Martin & Wood

  • The group’s overall approach to marketing and branding and how Michael goes about executing it

  • Why sharing an experience with your audience at concerts is more important than it’s ever been

Links:

Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at:

http://www.andrewhitz.com/shownotes

1. Help me get to my goal of $50 per episode on Patreon (I'm getting close!) by pledging as little as $1 per episode to support the show: https://www.patreon.com/tempodcast.

2. I'm up to 67 ratings and 45 reviews on iTunes. Help me reach my next goal of 75 ratings and 50 reviews by taking just a couple of minutes on iTunes!

And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM.

Produced by Andrew Hitz