TEM59: Garrett Hope of the Portfolio Composer Podcast on the skills needed in the freelance economy, thinking about art as a business and the power of outsourcing

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TEM59: Garrett Hope of the Portfolio Composer Podcast on the skills needed in the freelance economy, thinking about art as a business and the power of outsourcing

Garrett Hope is the host of The Portfolio Composer Podcast, a composer, a bass player, owns a piano tuning company and is a consultant.

Note: Since we recorded this interview, Garrett has rebranded his podcast, Composer On Fire, as The Portfolio Composer Podcast.

Topics Covered:

  • How entrepreneurial thinking led him to ultimately choose bass over guitar as his primary instrument

  • The factors that led to him getting turned off by academia which led him to becoming an entrepreneur

  • How starting a piano tuning business made him realize he needed to apply the same entrepreneurial principles to his music career

  • The skills musicians need as the world moves more and more towards a freelance economy (and they don't teach them in music school)

  • The challenge of thinking about art as a business

  • Why it's imperative to identify exactly who your audience is

  • The importance of having a rich network to utilize when trying to serve a specific niche

  • How Garrett came to have world-renowned thought leader Seth Godin as a "guest" on his podcast

  • The audacity of asking

  • The power of asking "And then what?" to get to the bottom of fear

  • The Brand Fascination Assessment Test

  • The power of outsourcing (even though it can be scary to spend money on things)

  • Understanding cash flow as a small business owner and the importance of keeping good records

  • Why we've all networked already on some level

  • How networking is the bread and butter of a musician's life

  • How to create a spreadsheet to get organized about your networking

Links:

Books:

Favorite Quote:

"In 10 years, more than 50% of the workforce will be freelancers. That's where we're heading and musicians need to be prepared for that."

You can help offset the ongoing costs of producing the show by making a small donation at http://www.pedalnotemedia.com/support-the-entrepreneurial-musician. Your support is greatly appreciated!

Produced by Austin Boyer of FredBrass