TEM181: Owning your own network and turning an idea into a product- A conversation with Truelinked CEO Sune Hjerrild

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TEM181: Owning your own network and turning an idea into a product- A conversation with Truelinked CEO Sune Hjerrild

Sune Hjerrild is a former professional tenor and the CEO of Truelinked

On Today's Episode of The Entrepreneurial Musician:

• The story behind Sune losing all of his opera contacts in France that led him to realize how vital it is for musicians to own their own network

• The importance of not having all of your career eggs in one basket

• The original idea behind TrueLinked and how it has pivoted over time

• The decision to purchase OperaBase and why that brought so much value to the platform

• The importance of reaching customers where they are already hanging out

• The conversation Sune had with an entrepreneur on a short flight that inspired him to get to work on his idea which eventually became Truelinked

• The "Four Big A's" that Truelinked serves: Arts organizations, artists, agencies and audience

• Why good agents are still the heart of connectivity in the opera world

• The "zero error culture" many musicians are raised in and why we have to battle that if we want to be successful entrepreneurs

Links:

• Truelinked

• Operabase

Want to help the show? Here's a couple of ways you can do that!

1. Help me get to my next goal of $100 per episode on Patreon by pledging as little as $1 per episode to support the show: https://www.patreon.com/tempodcast.

2. My next iTunes goal is 150 ratings and 75 reviews. Take just a minute to leave a rating and review on iTunes to help me get there. Thank you!

And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM.

Produced by Drake Domingue

Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at:

http://www.andrewhitz.com/shownotes

TEM180: The rule of thirds (TEM Short)

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TEM180: The rule of thirds (TEM Short)

The best advice I've ever received about speaking to an audience.

On Today's Episode of The Entrepreneurial Musician:

• The unintended side effects of catering to the people who are only kind of digging your presentation (Spoiler: It waters down the message that is resonating with your true fans)

Want to help the show? Here's a couple of ways you can do that!

1. Help me get to my next goal of $100 per episode on Patreon by pledging as little as $1 per episode to support the show: https://www.patreon.com/tempodcast.

2. My next iTunes goal is 150 ratings and 75 reviews. Take just a minute to leave a rating and review on iTunes to help me get there. Thank you!

And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM.

Produced by Drake Domingue

Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at:

http://www.andrewhitz.com/shownotes

Tweet of the Week: James Clear (@JamesClear)

Great list! I should do more of these regularly!

TEM179: Eunbi Kim

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TEM179: Discovering your own space and finding collaborators who are deeply commited - A conversation with Eunbi Kim

Eunbi Kim is a pianist, teacher and entrepreneur based in New York City.

On Today's Episode of The Entrepreneurial Musician:

• How Angela Beeching changed her life by teaching her how to find her own space within the music business and the world

• Eunbi's project Murakami Music and all that went into making it a reality

• The importance of communication and contracts with people you collaborate with (and why the best time to discuss things like exit strategies is when everyone is getting along)

• Her textbook email asking me about appearing on TEM

• Bespoken, a music mentoring organization founded by Eunbi and Gina Izzo

• The dangers of comparing your real self to someone else's social media self

• The teacher she had in college who was so abusive that she became overcome with crippling self-doubt and how she came through the performance even stronger

• Why ego-based fear is so damaging to artists

• The power of affirming your own good intentions

Links:

• eunbikimmusic.com

• Murakami Music

• Bespoken

• Eunbi's Ted X Talk

Want to help the show? Here's a couple of ways you can do that!

1. Help me get to my next goal of $100 per episode on Patreon by pledging as little as $1 per episode to support the show: https://www.patreon.com/tempodcast.

2. My next iTunes goal is 150 ratings and 75 reviews. Take just a minute to leave a rating and review on iTunes to help me get there. Thank you!

And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM.

Produced by Drake Domingue

Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at:

http://www.andrewhitz.com/shownotes

Tweet of the Week: Seth Godin (@ThisIsSethsBlog)

Whoa.

This blog post left a mark.

“Too often, we quit in the dip. Not because we can’t tolerate discomfort for an hour, a week or a month, but because we mistakenly believe that it might last forever.”

Seth Godin is a national treasure.

Tweet of the Week: Gary Vaynerchuk (@garyvee)

Straight fire from Gary Vaynerchuk about paying attention to haters online.

“Go do something because the only thing holding you back is being worried about what other people might say.”

Warning: Lots of strong language in this one!

Tweet of the Week: Gal Shapira (@galjudo)

Focusing only on what I can control is something I’ve been working on for years and it comes with practice.

Today, I am really good at it, except when I suck at it!

But in all seriousness, it is a day-to-day and moment-to-moment struggle for me as an entrepreneur (and as a human) to only focus on the things I can change.

I recently was doing the acceptance course on the Headspace app (which I highly recommend - the course and the app!) and I heard a working definition of acceptance that really resonated with me.

Acceptance means that once I have done everything I can externally to change something I wish was different that I then turn inward to change my mindset or attitude about that thing. It very much doesn’t mean that I just accept everything that is not acceptable to me or that I’m a doormat. It just means that once I have exhausted all actions, I then adjust my thinking about that situation to deal with it better.

Another possible action may very well present itself five minutes later, at which point I can take action again.

I just love the message of doing everything I can and then taking steps to be okay with reality, whatever that might look like. That is invaluable advice for any of us on the inevitably up and down life trajectory of an entrepreneur.

Tweet of the Week: Dale Trumbore (@DaleTrumbore)

Some food for thought!

Dale always seems to have a very thoughtful message to her writings and tweets. So much in life (and in our careers) can’t be rushed and it is good to be reminded of that.

Tweet of the Week: James Clear (@JamesClear)

I love the angle he takes here. Not that it’s the right thing to do to not insist on always having the last word (which it is.)

He is pointing out that not doing so will save you so much time which resonates with each and every one of us.

Great advice.

Tweet of the Week: James Altucher (@JamesAltucher)

This is a really interesting way of looking at things because not all of us have money but we can all take risks.

That being said, the younger you are, the more risks you can take. And that’s exactly why the best time to start any kind of an entrepreneurial endeavor is today. Because we aren’t getting any younger.

This is also why college students ought to be thinking really big while they’re still in college rather than just navigating the requirements for their degree.

What a properly balanced stock portfolio looks like depends on your age. If you are young, you should have way more stocks than bonds because you have such a long road ahead to be able to ride out inevitable dips in the market. People closer to retirement are much more risk averse and have portfolios that are much more heavily populated with bonds which are safer but offer far less return.

Being in college and “only” taking your required classes to get your degree in four years is the equivalent of having lots of safe bonds in your portfolio. But it is exactly the time to be taking risks.

That risk can be financial. It can be pursuing a project that probably won’t “catch on” but if it does it will be remarkable and get people talking about you. It can look a lot of different ways.

Bottom line is that the younger you are, the more risks you should be taking. Because as James Altucher says in this week’s tweet, risks are the currency of life and will pay off in the end if you are brave enough to take them.

TEM178: Purple Cow by Seth Godin (TEM Book Report)

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TEM178: Purple Cow by Seth Godin (TEM Book Report)

A Book Report on an all-time classic, Purple Cow by Seth Godin. 

On Today's Episode of The Entrepreneurial Musician:

• What is a Purple Cow and how do you make one

• The best marketing possible is making your product more remarkable

• In today's over-saturated world, only things that are truly remarkable are not invisible

• The importance of measuring things (and why anything you measure can be improved)

• The single most impactful thing I've ever read in a Seth Godin book (no, really!)

Links:

• Purple Cow by Seth Godin

1. Help me get to my next goal of $100 per episode on Patreon by pledging as little as $1 per episode to support the show: https://www.patreon.com/tempodcast.

2. My next iTunes goal is 150 ratings and 75 reviews. Take just a minute to leave a rating and review on iTunes to help me get there. Thank you!

And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM.

Produced by Drake Domingue

Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at:

http://www.andrewhitz.com/shownotes

Tweet of the Week: Adam Grant (@AdamMGrant

“Career success is not about finding the right solution to problems. It’s about finding the right problems to solve.” Boom!

And the article has some interesting thoughts about the problem with education rewarding straight-A students.

Tweet of the Week: Matt Tavares (@tavaresbooks)

Oh what an impact an a three-second video can have!

Your first draft had better suck compared to your final product or you’re doing it wrong. Thanks for the reminder, Matt.

Tweet of the Week: Katie Mack (@AstroKatie)

I probably don’t make this point enough on the podcast: Allowing your life to be steered by fear is never good.

I’ve never heard this exact point made in this way. “Fear that your total productive output might be less than the theoretical max” is really well said.

This isn’t a dress rehearsal. We only get to live life once.

TEM177: The only morning routine you will ever need

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TEM177: The only morning routine you will ever need (TEM Short)

A TEM Short inspired by a new feature on the TEM Blog, the Tweet of the Week.

On Today's Episode of The Entrepreneurial Musician:

• Author James Clear's take on morning routines

• The byproduct of his simple, two-step routine

Links:

• TEM Blog

• This week's Tweet of the Week

1. Help me get to my next goal of $100 per episode on Patreon by pledging as little as $1 per episode to support the show: https://www.patreon.com/tempodcast.

2. My next iTunes goal is 150 ratings and 75 reviews. Take just a minute to leave a rating and review on iTunes to help me get there. Thank you!

And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM.

Produced by Drake Domingue

Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at:

http://www.andrewhitz.com/shownotes

Tweet of the Week: James Clear (@JamesClear)

1. Get up

2. Show up

3. Eventually you’ll do work that matters

So succinct and so motivating!

TEM176: Managing burnout, not waiting to live your best life and streamlining tasks - A conversation with Elisa Janson Jones

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TEM176: Managing burnout, not waiting to live your best life and streamlining tasks - A conversation with Elisa Janson Jones

Elisa Janson Jones is an entrepreneur, author, educator and the founder of the International Music Educator Summit.

On Today's Episode of The Entrepreneurial Musician:

• The crazy number of projects she has going in addition to her full-time teaching job

• How she successfully pitched SmartMusic about doing a podcast for them

• The thought process behind getting an MBA and the work that has led to

• The key to improving anything

• The inspiration for her two books (which were both written for very specific business reasons)

• Why writing a grant is just like writing a business plan (and why you have to help the organization you're pitching to fulfill their mission)

• Why Elisa doesn't believe in work/life balance

• The inspiration for the International Music Education Summit and how she decided to price it

• The importance of streamlining processes to save time down the road

• How she used research and testing to build the summit

• The changes that the summit has undergone in just two years

• The ownership everyone feels when they are a part of a community

• Elisa's incredible life story that has included becoming a mother during college and surviving a very difficult marriage and how those experiences helped to change her mindset about business and life

• Living the life you want to live because none of us are promised a tomorrow

Links:

• https://www.elisajanson.com/

• International Music Education Summit

• Sovereign Strategic

• The Music Ed Mentor Podcast

• Best Practices for Music Educators

• The Music Educators Guide to Thrive

• The Music Booster's Manual

• TEM175: No one has seven ideas

Want to help the show? Here's a couple of ways you can do that!

1. Help me get to my next goal of $100 per episode on Patreon by pledging as little as $1 per episode to support the show: https://www.patreon.com/tempodcast.

2. My next iTunes goal is 150 ratings and 75 reviews. Take just a minute to leave a rating and review on iTunes to help me get there. Thank you!

And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM.

Produced by Drake Domingue

Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at:

http://www.andrewhitz.com/shownotes

TEM175: No one has seven ideas (TEM Short)

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TEM175: No one has seven ideas (TEM Short)

A TEM Short inspired by a quote about ideas from Dr. David Cutler.

On Today's Episode of The Entrepreneurial Musician:

• "You never meet anyone with with seven ideas. They either have a couple of ideas or they have a thousand."

• How I transformed myself from a couple of ideas guy to a thousand ideas guy

• An exercise to help you generate more and better ideas

Links:

• TEM40: David Cutler of The Savvy Musician on Being a Creative Problem Solver, Living in a Golden Era for Artists and the LInk Between Impact and Income

• TEM77: The Savvy Musician’s 10 Tips for 2017 with David Cutler (Part I)

• TEM78: The Savvy Musician’s 10 Tips for 2017 with David Cutler (Part II)

Want to help the show? Here's a couple of ways you can do that!

1. Help me get to my next goal of $100 per episode on Patreon by pledging as little as $1 per episode to support the show: https://www.patreon.com/tempodcast.

2. My next iTunes goal is 150 ratings and 75 reviews. Take just a minute to leave a rating and review on iTunes to help me get there. Thank you!

And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM.

Produced by Drake Domingue

Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at:

http://www.andrewhitz.com/shownotes

TEM174: Sam Pilafian on producing

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TEM174: Sam Pilafian on producing

Sam Pilafian was a legendary producer, entrepreneur, performer and pedagogue.

On Today's Episode of The Entrepreneurial Musician:

• The app Sam recommended to get my ears totally ready for the session

• The number one job of any producer (it's not what you might think)

• Why a producer has to be "the continuity expert"

• How to organize a take sheet to make things easier when the edits are done

• The many entrepreneurial lessons I learned from Sam's approach to producing

Links:

• TEM32: Sam Pilafian

• TEM52: Sam Pilafian

• TBJ100: Sam Pilafian

• Sam's New York Times Obituary

• Some words I wrote for Sam right before he passed

Want to help the show? Here's a couple of ways you can do that!

1. Help me get to my next goal of $100 per episode on Patreon by pledging as little as $1 per episode to support the show: https://www.patreon.com/tempodcast.

2. My next iTunes goal is 150 ratings and 75 reviews. Take just a minute to leave a rating and review on iTunes to help me get there. Thank you!

And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM.

Produced by Drake Domingue

Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at:

http://www.andrewhitz.com/shownotes

TEM173: Spotted Online featuring Brodie Welch, Seth Godin and Sam Pilafian

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TEM173: Spotted Online featuring Brodie Welch, Seth Godin and Sam Pilafian

Spotted Online features thought-provoking articles, podcast episodes and YouTube clips pertaining to all aspects of being a successful musical entrepreneur.

On today's episode of The Entrepreneurial Musician I talk about:

• Episode 120 of Brodie Welch's A Healthy Curiosity podcast which features an interview with James Clear

• The Minimum Viable Audience blog post by Seth Godin

• The New York Times obituary of my mentor, Sam Pilafian, and his legacy as a community builder

Want to help the show? Here's a couple of ways you can do that!

1. Help me get to my next goal of $100 per episode on Patreon by pledging as little as $1 per episode to support the show: https://www.patreon.com/tempodcast.

2. My next iTunes goal is 150 ratings and 75 reviews. Take just a minute to leave a rating and review on iTunes to help me get there. Thank you!

And finally, a huge thank you to Parker Mouthpieces for providing the hosting for TEM.

Produced by Drake Domingue

Show notes for all episodes of TEM including topics discussed, links to all books and websites referenced can be found at:

http://www.andrewhitz.com/shownotes